当你的世界在3月份因冠状病毒大流行而停顿时，你真的认为“新常态”即将到来吗？ Three months later, life is indeed different, with joyous events such…
六个品牌正确传达了COVID-19信息
Last week, I had the good fortune of co-presenting a webinar with Kathleen Rennie, Ph.D., called, “Engaging Audiences in the COVID-19 Era.” It was part of the Jersey Arts Marketers…
COVID-19是一场没有叙事的危机吗？
“COVID-19 is a crisis in search of a narrative.” 马里兰大学梅里尔新闻学院的萨拉·奥茨教授的话引起了我的思考。 She was talking…
智能手机视频小贴士：充分利用自己的视频
As our entire world faces down the COVID-19 crisis, we’re all taking a crash course on the importance of adaptation, both as individuals and as businesses. Thankfully, we have the technological…
对于Peloton来说，这是一个值得纪念的12月
这个月是我成为Peloton自行车车主的四周年纪念日。 这也标志着该公司迄今为止遭遇的最大反弹。 Hundreds of media outlets from AdWeek to The New…